

Harry Potter remains an incredibly lucrative multimedia franchise.

Looking back at the analogue way we did all this, it's interesting to think: If JK Rowling wrote and published the novels today, would they have had the same success as they did two decades ago? What about the films? On the day it hit shelves, we waited in line with bated breaths. Once a new book was announced, we badgered our parents to pre-order it. The film adaptations sated our appetites while we waited. Whenever a new book arrived, we burrowed into it, excitedly discussed its events, and speculated what will happen next. Those words were also the launch pad of seven novels, eight films, a play, and numerous spin-offs, video games and theme parks.Īs the first Harry Potter film turns 20 this year, millennials will fondly reminisce about our journey through the years with The Boy Who Lived. They introduced readers to a vast world of magic, seen through the eyes of a then 11-year-old boy. No more iconic words of initiation have been spoken.
